Speaking

Speaking Programs

Popular Topics

Zontee crafts each talk to fit the specific audience; some of her most popular talks include:

ATLAS: Mapping Your Customer Journey in 5 Steps to Create Winning Content 
Creating content is easy. Creating content that moves people is harder. Creating content that moves your audience, your buyer? That’s incredibly difficult. To get it right you need to reach them with the right message and in a context, a format, and at a time they welcome. In this program, learn how your brand defines that journey. Explore examples of companies you admire who are getting the story right. And, discover how you connect it to conversions and meaningful actions, aligning your sales and marketing teams.
 

The Bionic Consumer: How to Build Customer Loyalty Through Behavioral Economics, Data, and Content
Ever look up a restaurant’s menu online before going out to dinner? It’s not just you. Your consumers are using digital resources more than ever, and they’re savvier than ever about leveraging social media to make daily decisions. In this session, we explore the pillars of how consumers take in information in the digital age, how they make decisions, and what your brand can do to win them over and keep them loyal.
 

The 4 Es of Engagement: How to Create Content that Moves Your Audience to Action
Business owners and marketers know that their content needs to drive conversions, but often, they’re publishing content that doesn’t truly serve their audience or drive them to action. What’s the solution? Create content according to the 4Es of Engagement. In this session, we examine case studies that demonstrate the power of content that educates, explains, empowers, and entertains to engage your audience, to build brand loyalty, and to translate that content into business results. Zontee also shares key takeaways that will allow you to start planning and deploying more effective content marketing today.
 

Contact Zontee to customize a talk specifically for your audience.