Musings

A (Somewhat) Lighthearted List of Alternate Stuff to Stock Up on Due to the Coronavirus

Y’all. I’m emotionally drained from all of the uncertainty around the coronavirus/COVID-19. It’s been a rollercoaster all week, and here in NYC, a city that is SO resilient, more and more of my friends and colleagues are staying at home, buying up massive amounts of toilet paper, and taking long walks to avoid public transit. […]

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How Female Bosses Made It Possible for Me to Live My Dream

I’ve been ramping up my speaking schedule over the last year, and in 2017, I’ve been traveling from coast to coast speaking at events of all sizes and shapes. I enjoy it because it’s such a strong corollary to the work that I do in the classroom with my graduate students, as well as with […]

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Good Things Come in 3s: Retreat, Podcast, Webinar

I love the beginning of the year because I always feel energized to take on new things and look ahead to new projects. In 2017, I’ll be teaching for the fourth year in a row at the City College of New York. I’ll be speaking at events across the country (look for me in March […]

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3 Books to Become a Better Business Person

If you know anything about me, you probably know that I’m busy to a fault—which in 2016 meant that I didn’t as much reading done as I might have liked. But of the books I did manage to read*, there are three that truly stand out as great resources for anyone looking to become a better […]

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Two Podcasts to Jump-Start Your New Year

As an erstwhile podcaster and content marketing consultant (a career that lets me tell other people how to podcast, to my heart’s content), I listen to a lot of different podcasts. From productions made by two people on a laptop to fully professional affairs, I like to hear what’s out there. Since it’s the beginning […]

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Lessons from the Road: 3 Important Ideas for Marketers

This past fall, I traveled all over the country to Orlando, Cleveland, Buffalo, Fort Lauderdale, Fargo, and Austin—mostly for business, but I also got some family time in there as well. As a professor, as well as a marketing consultant, I often find myself looking to my experiences for examples and case studies to share […]

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Events, Interviews, and Features: Oh My!

My life has been a whirlwind of activity these last few weeks, and there’s still more to come (brother’s wedding is almost here!). Before I get swept up in the next swirl of busy-ness, I want to take a few minutes and just share some of the highlights. Incredible Attendees at Social Fresh and Content Marketing World […]

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Further Reading & Listening: Augmented Reality Trends

At the end of most of my class sessions, I include a “Further Reading & Listening” materials slide for my students. Occasionally, I will share blog posts that do the same for blog posts I’ve written elsewhere.  If you read my blog post for Convince & Convert, “3 Augmented Reality Trends Marketers Should Watch“, you may […]

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Advice for My Students: Make the Most of Your Informational Interviews

Each year, I spend time speaking to students and mentees about their career goals. For many, I recommend informational interviews as an important tool to help clarify what potential career paths might look like. I also believe that informational interviews are an incredibly powerful way to build connections in an industry that might be new to […]

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Goodbye, 2015–Hello, 2016!

Generally, I’d say that 2015 has been a pretty quiet year. On the other hand, I’ve spent the last (almost) quarter of it stuck inside because I broke my ankle while rock climbing, so maybe it’s been more eventful than I’m giving it credit for. Two surgeries, lots of physical therapy appointments, and lots of […]

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